M2M Is as Exciting as the Internet
Seventeen years ago, some of the discussions focused on the coming opportunities for doing business on the Internet. At the time, a very small percentage of the population knew what the Internet was or how it was going to affect their lives. In the next few years, the Internet business climate could have been likened to the Wild West or the Gold Rush. Companies entered the space from every background and from every direction, each trying to grab a piece of the Internet pie.
Eventually the industry experienced consolidation where the strongest players with the best business models and financing began to emerge. Many of those companies are successful and integral parts of our economy today. Seventeen years later, businesses are having the same discussions about M2M. The telemetry opportunity today is as exciting as the Internet was then. We are at the point of the exploding business climate where network pricing, module pricing, and applications are all joining together to create the perfect business environment.
Growth in the next few years will be exponential, as M2M becomes an important part of everyday life. Every family? home will have multiple devices working to improve their lives, from monitoring vehicles to meters to perhaps family members themselves.
Business appeal:
With technological advances, the first applications to see the largest growth are those that appeal to the business community because they are able to justify the return on investment more quickly then the average consumer. Asset tracking and monitoring appear to be the best solutions for business. Companies have been exploring this space for a while but are now moving forward with deployment of long researched strategies.
Consumer adoption:
On the consumer side, the applications that will take hold first are those that appeal to very specific and unique solutions. Products with an emotional tie, like tracking a pet, will get traction first. With the tremendous growth that will occur, M2M solutions will become as commonplace for consumers as their laptops or DVD players. There is no better time or even a more exciting time to be involved in M2M!
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